When Craig started the business in 1998 he saw the need to help customers by simplifying the booking process. Back then he achieved this by phone and fax, but he knew that the internet was changing things and he could do a lot better. Since then Craig and Iain have continued to create and build processes that make it easier for customers to select and book the right accommodation.
Along the way they have put together a team of great software developers who understand the importance of building systems that customers enjoy using. But it's not all about the technical side; owning and running a family business means that both brothers understand the value of relationships... long term. This feeds into just about everything they do, from answering the phone personally to listening to suggestions for improvements. View our testimonials
The business's online extranet software is used by many key hotels belonging to Radisson, Park Inn, Barcelo, Best Western, Thistle, Jurys, Principal Hayley, Britannia, as well as many great independent properties.
With freetobook, Iain and Craig have taken another step towards making online booking easy and available to all by offering independent accommodation providers free access to a professional booking engine.
For more thoughts read our blog